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What's the Difference Between Individual and Case-packed Products?

Individual products have different SKUs in a box; case-packed products are identical.

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Amazon Seller Central will ask for the “packing type” of your shipment: Individual products or Case-packed products.

Select Individual products if products in a box have different SKUs or are in different conditions.

Select Case-packed products if products in a box have identical SKUs and conditions and will be sold as individual items. Case packs are not the same as multi-packs: multi-packs are sold as sets, while items in a case pack are sold individually.

For more information see Amazon’s Help Center.

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