Customer Success

How Zalora Speeds up Fast Fashion and Trims Logistics Costs

By the Numbers

> 30%

Freight cost saving just by switching to Flexport

> 70%

Logistics cost saving working with Flexport


Emails saved per shipment

E-commerce Fashion Company Tries on a Modern Freight Forwarder


Founded in 2012, Zalora is Southeast Asia’s leading online fashion e-commerce company, operating across Singapore, Indonesia, Malaysia and Brunei, the Philippines, Hong Kong and Taiwan. Zalora offers an extensive collection of top international and local brands as well as in-house labels across apparel, shoes and accessories for men and women. Zalora requires a supply chain that not only delivers on time, but also has the flexibility to adapt in a rapidly changing e-commerce environment.

Zalora has partnered with Flexport since January 2017, supporting its Transpacific as well as Intra-Asia air and ocean freight shipments.

Keeping up With Demand

Zalora buyers source globally. That means they don’t have one or two specific shipping routes, but ship all over the world for their customers. Zalora needs a resourceful partner who can help deliver across the world, and is not bound by geography.

On-time delivery, lead time and freight spend are key supply chain metrics that Zalora measures its business against. As one of Asia’s fastest-growing e-commerce leaders, Zalora requires effective tools that enable them to monitor these KPIs actively while enhancing the company’s ability to communicate with shipments’ stakeholders and hold them accountable. They also need a highly adaptable and flexible freight forwarder that can go beyond conventional methods to make things happen, as well as a partner who can grow with them as they expand the business.

Getting Started

Before Zalora started using Flexport, the company worked with traditional freight forwarders. There were a lot of back and forth communications about shipments by email and phone calls, which was not ideal for Zalora. “Once we were introduced to Flexport, we were really excited because we have never experienced anything like Flexport’s platform, [the ability] to exchange data and being connected with all parties in the supply chain,” explains Dilin Low, Regional Project Manager of Zalora.

Streamlined and Centralized Communication

“Flexport’s platform is the first thing that won us over. It’s so simple to use and see all shipment data. Most of the freight forwarders charge you for having this level of visibility, but this is provided by Flexport as part of the core service,” says Nelson Moreno Diaz, Associate Director of Operations of ZALORA. Flexport’s platform brings all shipping parties together, including the customs brokers in Malaysia, and this helps to consolidate all shipment communications into one single platform, keeping everyone up-to date on the status. This increases productivity, allowing ZALORA to more quickly resolve any issues that arise, and reduce unnecessary back-and-forth over email. “The experience with Flexport has been amazing. Rather than using different modes of communication, everything can be done on the platform and people can talk to one another directly from there,” says Low.

Proactive, Dedicated Team

Flexport offers a reliable and dynamic team to support Zalora’s fast-paced supply chain. “The logistics and customs experts dedicated to us are helpful and engaging, handling all our air and ocean shipments end-to-end. Flexport has impressed us in the sense of their proactiveness, they update us if there is anything way in advance, ensuring all problems that we are facing are kept at the minimum and all our products are handed over on time in the fastest way possible,” says Low.

Shipping Made Easy

Flexport’s platform is a really big plus and differentiator. Apart from tracking each part of the journey of Zalora’s shipments, from placing a booking to managing payments, all the end-to-end processes are made significantly simpler. “For sure I will recommend Flexport, they offer an end-to-end solution and we use Flexport as much as we can. It is an easy recommendation to make and everyone that has access to your platform would be glad to recommend it,” says Diaz.

"I would describe Flexport as the future of freight forwarding. It’s dynamic, integrated, refreshing, and simple. Everything is connected."

Nelson Moreno Diaz
Associate Director of Operations at ZALORA

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